CARS.US
offers one-stop shopping for your Automotive Internet
business. We have a proven track record to add additional
sales to your new and pre-owned business. The Internet
offers many advantages over the traditional walk-in
customer and phone prospect. You have the ability
to track your potential customer through the processes
that we implement.
The
first place serious buyers go when shopping for
a new vehicle is the Internet.
Of the 60% of new-vehicle buyers who use the Internet
while shopping for a new car, 88% will visit automotive
Web sites before going into a dealership for a test
drive. JD Power and Associates
32%
of all car sales will be from Internet leads by
2006.
“Nearly one in three new car purchases in the US
will be an Internet-generated sale by 2006, representing
approximately 5.7 million cars, or 32% of all new
car deals.” Julie Ask, Jupiter
Media Metrix (JMM)
Auto
dealers can save 55% by using Internet leads.
Auto dealers spend $450 on traditional advertising
per one car sold, while the average cost per car
sold using Internet advertising is only $200. National Automobile
Dealers Association (NADA)
The
average dealership has yet to maximize the power
of Internet leads.
Despite lower cost-per-car-sold figures, many auto
dealers still dedicate only a fraction of their
advertising budgets to Internet-generated leads.
According to the National Automobile Dealers Association
(NADA), in 2001, the average dealership generated
13% of new car sales from Internet leads, but dedicated
only 5% of its advertising budget to Internet marketing
and advertising. National Automobile
Dealers Association (NADA)
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